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The IDEAL Approach to Internet-Based Negotiation for E-Business


J. Hammer, C. Huang, Y. Huang, C. Pluempitiwiriyawej, M. Lee, H. Li, L. Wang, Y. Liu, and S. Su

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Abstract


J. Hammer, C.B. Huang, Y.H. Huang, C. Pluempitiwiriyawej, M. Lee, H. Li, L. Wang, Y. Liu, and S.Y.W. Su With the emergence of e-business as the next killer application for the Web, automating bargaining-type negotiations between clients (i.e., buyers and sellers) has become increasingly important. With IDEAL (Internet-based Dealmaker for e-business), we have developed an architecture and framework, including a negotiation protocol, for automated negotiations among multiple IDEAL servers. The main components of IDEAL are a constraint satisfaction processor (CSP) to evaluate a negotiation proposal, an Event-Trigger-Rule (ETR) server for managing and triggering the execution of rules which make up the negotiation strategy (rules can be updated at run-time to deal with the dynamic nature of negotiations), and a cost-benefit analysis to help in the selection of alternative strategies. We have implemented a fully functional prototype system of IDEAL to demonstrate automated negotiations among buyers and suppliers participating in a supply chain. Keywords: e-business, constraint evaluation, cost-benefit analysis, database, internet, negotiation, rule, World Wide Web



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